inspired idiots

[redlinesman]

I know this is fairly insignificant and old news but I guess things didn't go to plan for inspired. When will these dimwits realise that putting a few old fruit games on a video AWP doesn't count as innovation. Fools.

November 2006

Inspired launches next generation pub gaming machines

Inspired Gaming Group plc is to bring new technology to the pub gaming industry today with the launch of its Server-Based Gaming AWP/fruit machine, The Player. Following the success of its Open Server-Based Gaming™ (SBG) platform in other gaming sectors, The Player is predicted to drive pub revenue by using the power of SBG™ to increase machine income. Inspired will be rolling out 25,000 of the new terminals over the next three years to major pub retailers. In order to facilitate this major rollout, Inspired has also announced a £10m investment in its network. As part of this upgrade to Inspired’s existing broadband infrastructure, landlords will also benefit from free phone calls when they take delivery of The Player.

Pub retailers will be able to experience the same benefits that the likes of Gala Coral Group and William Hill have already witnessed in casinos, bingo halls and betting shops through Inspired’s unique Open SBG™ platform. Open SBG™ provides the ability to download content remotely and monitor incomes, fault and play data in real time over the network, giving a greater ability to innovate games and a better player experience.

Norman Crowley, co-CEO of Inspired, commented: “Incomes in the pub AWP (amusement with prize) sector have been in decline due to a lack of innovation from suppliers whilst incomes in other gaming sectors have prospered thanks to the power of Open SBG™. The fruit machine industry has not introduced any material innovation in the past 20 years: While music has gone from vinyl to CD to mp3 and TV from six channels to 100s, the humble AWP has remained virtually static and waits in hope that a triennial review of stakes and prizes will solve all its income problems. While this has been happening, Inspired has delivered Open SBG™ solutions across the casino, bingo and betting shop markets that between them have delivered an average increase in net incomes of more than 100% for retail clients across 37,000 SBG terminals in seven countries.”

“Pub retailers need no convincing that their gaming revenues are at risk. Downloadable SBG across an open platform will overcome today’s cash box decline. This industry needs constant and rapid innovation.”

Inspired will also be unveiling a host of content partners for its new video AWP terminal ensuring that The Player will have the best and strongest pipeline of games on the market. Inspired has signed major content partnerships with Games Media, Barcrest, Bell-Fruit, Scorpion Games, Eclipse, Hot Games and AC Games demonstrating an unprecedented level of commitment for The Player.

Ivor Jones, Research Director at Panmure Gordon, added: "Time and again new gaming entertainment technology has surprised with its potential to attract players. The process of replacing the mechanical pub AWP has had several false starts. Inspired looks well placed to finally make it happen."

[Mattb]

Nearly 2 years ag....and they've got a long way haven't they. These video efforts are truly awful, poor conversions of shit AWPs, and the new ones are just worse.

[borgcontact4]

Well Red they may be not so dim. As they , the directors, have had over£140 million pumped into the company and they all derive a very very very nice living fom that same company. What does it matter that they promise this and that. They are just taking from the shareholders as anyone can see that they have no interest in the long term, just nice talk. Oh we are going to be soooo good..... deliver new games by servers and every thing is peachy!!!
Oh bye the way not the first time these directors have done it.... and unlikely to be the last unless they proceed directly to Jail and dont collect their share options and cash.