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Posted: Thu Apr 30, 2009 9:44 pm
by blackmogu
This is one of those promotions that got scammed I bet - pepsi are quite famous for ill-thought out marketing ploys.

Posted: Thu Apr 30, 2009 9:57 pm
by Thumper
Was it something to do with a competition? Did he find a bag full of ringpulls outside the pepsi factory or something?

Posted: Thu Apr 30, 2009 10:04 pm
by Istenem
Thumper has found a scent.

add up the clues and you'll have an answer.

Posted: Fri May 01, 2009 4:17 pm
by Istenem
okay, when i was a nipper i collected smartie lids for a similar reason, but it didn't make me $20,000.

Posted: Fri May 01, 2009 4:35 pm
by harry2
Wasn't there a mythical hard to get letter ?

Posted: Fri May 01, 2009 4:39 pm
by mr lugsy
they got letters on!

so then,mr VLK leisurely collected ringpulls with letters on ,(i assume v,l,k, must have been the deal in the competition to pot the cash) ,whilst poor old Mr Wolfeschlegelsteinberger..... scurried jealously high and low to no avail?

Posted: Fri May 01, 2009 5:42 pm
by Istenem
L+U+G+S+Y, we have a winner. (but you don't get any $)

some nerd wrote: In 1983, Pepsi encouraged folks to drink their products with The Name Game promotion, which promised to reimburse anyone who could spell out his or her last name using letters printed on the inside of Pepsi bottlecaps or can flip-tops. Contest organizers hoped to control the number of winners by making vowels scarce, forgetting that there are plenty of Anglicized names that have no vowels in them at all. Richard Vlk, for example, completed almost 1,400 sets and pocketed over $20,000. Not bad for a soda-abstaining diabetic

Posted: Fri May 01, 2009 6:13 pm
by harry2
Something similar happened to me on a much smaller scale. A good few years ago Holsten had a promotion whereby they had a letter of the alphabet printed on a red plastic tab inside the ring pull on 440 ml cans of Holsten Pils. Collect P I L S for a free tee-shirt. What they didn't realise was that if you raised the ring pull by a fraction (without opening the can) you could see the reflection of the letter on the aluminium top of the can. At the time I was working at Epsom racecourse after the Derby meeting had finished. One of my colleagues and I spent a whole day looking through the unopened stock and managed to get enough winning ringpulls to keep us in tee shirts for years. I believe we had about thirty each. They came all at once in the post individually wrapped. I just went down our local pub and gave most of them away

.

Posted: Sat May 02, 2009 8:45 pm
by mr lugsy
thanks, time for a new thread methinks.